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ISSN 1939-2834
Vol. 1, No. 36 | December 10, 2007
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In This Issue:
From the Editor
If you have a business, marketing is just a fact of life. Trouble is,
lots of folks get stuck in analysis paralysis. The time is now to get
out of your head and start taking some action. And Laura Lee Sparks is
gonna give you just the gentle nudge you need.
To your success!
Danielle Keister
Founder & CVO
Virtual Assistance Chamber of Commerce
Nike Has It Right – Just Do
It!
 Marketing
is a hot topic in every entrepreneur's vocabulary. We read books, newsletters
and Internet sites, listen to podcasts, take courses, join membership
groups, and buy products, all with the intention of taking what we learn
and applying it to our business to build our success.
Problem is, only a fraction of us actually take what we
are learning and "DO IT." Most take notes and file them away,
or start to work on implementation and get hung up on "making it
perfect," never getting to the point of actually getting it done.
A good friend and mentor of mine, Alicia Forest, has a saying
that I love: "Done is better than perfect." Many of us have
a perfectionist tendency that really paralyzes the growth of our business.
I want to challenge you this week to list three attainable
marketing goals for the next two months. For example, you might:
- Post one article a week to 10 article directories
- Post two messages a week in a forum where your target market
hangs out
- Follow up with a personal note to two leads per week.
Just pick three that work for you, your business and your
goals that you can do beginning this week (even if they are not perfect),
and do them, consistently, for the next two months.
Watch and see the impact these three little goals, and the
fact that you DID them, has on how 2008 starts out for you and your business.
It's all about action!
RESOURCE: Joe's
Goals is a cool website where you can set and track your goals.
It's very user friendly, and may be just the tool you need to keep you
motivated. It's free, no download is needed, and you can share with a
friend if you are looking for that added accountability.
 About
the Author: Laura Lee Sparks is the owner of The
Simple Solution, a Virtual Assistance company specializing
in administrative marketing suport for attorneys, coaches and professional
speakers. Legal
Marketing Maven is a division of The Simple Solution, and is
a one-stop shop for attorneys looking for management and implementation
of their marketing plans. Laura Lee is also one of the founding members
of the Virtual Assistance Chamber of Commerce and a member of the Southeastern
Virtual Assistant Group. She can be contacted directly by emailing her
at LauraLee@TheSimpleSolutionVA.com
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Gritty Business Buzz is a weekly newsletter of
the Virtual Assistance Chamber of Commerce published each Monday.
It is produced by Virtual Assistants especially for the gritty,
resourceful, fiercely determined small business owners and independent
professionals they serve--YOU!
EDITOR: Danielle
Keister, The
Relief Virtual Assistance
MANAGING EDITOR, BUSINESS
MANAGEMENT: Karen Del'Marmol, Karen
Del'Marmol
MANAGING EDITOR, MARKETING
& NETWORKING: Laura Lee Sparks, The
Simple Solution
MANAGING EDITOR, VIRTUAL ASSISTANCE
OUTSOURCING: Joy Slaughter, A
Capital Solution
MANAGING EDITOR, STRESS BUSTERS:
LaTanya Robinson, LaRobe
Business Solutions
MANAGING EDITOR, TECHNOLOGY:
Sandi Johnson, Virtually
Yours LLC
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