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The Portable Business | Savvy insights for well-running business... because life is waiting!
 

 

NOVEMBER 2, 2009
ISSN 1947-105X | Vol. 3, No. 44

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MARKETING & NETWORKING ISSUE

In This Issue:

A Note from Danielle...

Social networking can be an incredible time-suck, making you feel like you need eight arms and 25 hours in a day to get anywhere. Luckily (as with most marketing), if you just apply a little intention and planning, you can make sure you are engaging in only the most fruitful, worthwhile efforts.

Yours in goodness and success :)

Danielle KeisterDanielle Keister
Founder & Virtual Assistant Expert
Virtual Assistance Chamber of Commerce

 

 

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This week I'm grateful for...

Libby M.Libby McIntyre of McIntyre Assistance for her wonderful quality of helpfulness.

 

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We Love Hearing From You!

thumbsup“I really look forward to your weekly messages. Thank you. Keep cranking out the mail!”

Thomas Mullooly, Mullooly Asset Management.

How did YOU like this issue or a past teleseminar? Was it insightful, helpful or informative? Have topic ideas you'd like to see covered in the future? Let us know!

Email Us

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- FEATURE ARTICLE -

Social Networking: Must or Time-Drain?

Business ShivaFor most people, the answer might be both.

As a small business owner, you probably read about the importance of social media networking in Facebook, Twitter, LinkedIn, etc. You might even have a Facebook Fan Page for your business.

All these networks are wonderful to generate more contacts, to gain more visibility for your business and expand your contacts. However, many small business owners also realize that once they have all their profiles set up, participating becomes an incredible time-draining activity with no specific or direct or measurable benefit for their business.

Here are 3 key points to help you make the most out of this important social marketing activity. Make sure you:

  1. Plan it! As with any marketing activity you perform for your business, make a plan that includes not only objectives but also an action plan. Set specific goals to ensure your social networking happens for a reason and will help you get more leads and/or clients.

  2. Schedule it! Allocate time for your social networking activity. You don’t need to be available all the time. If you participate you must realize social media implies a two-way communications channel. You will have to respond and be active, but organizing this will ensure you make the most out of your time on these social networking sites.

  3. Automatize it! There are many great online tools to systematize several parts of your social networking communications. Familiarize yourself with the tools available and implement the necessary ones to make your time on these networks a productive one. Better yet—hand this task over to your Virtual Assistant!

Remember the saying: “If you fail to plan, you plan to fail.”

RESOURCE: One of my favorite social media guides: Mashable.

Vicky M.About the Author: As owner of The Bilingual VA, Victoria Miles is a Virtual Assistant providing administrative and marketing support services to Hispanic small business owners that benefit from bilingual assistance. Her background includes extensive experience as a bilingual executive assistant in several multinational companies. Not only has she assisted high level executives for 15 years, but also was responsible for Corporate Communications and Marketing support areas. Visit Vicky at her websites: The Bilingual VA and Virtual Assistance Argentina.

© Copyright 2009, The Portable Business™. All U.S. and International rights reserved. You may print this article for personal use or republish it online only if it is left unaltered and used in its entirety, including bylines, links, copyright notice, resource and author information. Contact the author for any other permission.

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- VACOC NEWS -

Take the 2009 Virtual Assistant Industry Survey

Take the 2009 Annual Virtual Assistant Industry Survey

UPDATE 11/2/09: 609 participants so far—only 391 to go! We're shooting for 1,000 so if you are a VA, be sure and take the survey and keep those promotions going. They really, really help. And if you are a client, please forward this email to your Virtual Assistant. :)

Each year, the VACOC conducts an industry-wide survey with the purpose of taking a representative, group snap-shot of those who are in the business of providing ongoing administrative support. Virtual Assistants who participate get the survey results report absolutely free! Our goal this year is 1,000 participants. Judging from past years' surveys, the report will be about 75-100 pages chockful of useful, fascinating, eye-opening data. So don't delay—the sooner we hit the mark, the sooner YOU get your copy!

Take the survey >>

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- VACOC NEWS -

Join the VACOC Virtual Assistant Ethics Pledge

VACOC Virtual Assistant Ethics PledgeDid you know the VACOC offers Virtual Assistants the most highly used and respected ethics pledge in the industry? Lots of VAs use our Virtual Assistant Ethics Pledge on their websites to demonstrate to clients their commitment to integrity and excellence in business. If you are a Virtual Assistant reading this ezine, you can, too!

It doesn't cost a dime--just your promise to honor and abide by these ideals. Simply place the badge on your website and you're good to go! The coding includes a link that opens the full Ethics Pledge in a new window so you don't have to type everything out yourself. How convenient is that?

Click here to get your badge today!

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- VACOC NEWS -

New Service for Clients: Quickie Gigs™

Quickie Gigs: It's a Snap!The VACOC has a new service for clients we call Quickie Gigs™. Here's the idea:

The core business of a Virtual Assistant is providing one-on-one, ongoing administrative support to clients they work with in long-term, continuous relationship. We always encourage clients to go that route because it's where you are going to reap the most rewards in terms of value, continuity and cost-effectiveness. However, if you have not yet found your right Virtual Assistant or you are between Virtual Assistants, but still have occasional tasks and projects you'd like completed, we can help you out!

Quickie Gigs™ is for simple, straightforward administrative tasks and projects that can be completed and turned-around in a day or so (24 to 48 hours) with no fuss, no muss. All you do is fill out our online form with the project specs and once the preliminary account set-up is completed, we'll get to work right away. Simple as that! For more information, be sure and check out our Quickie Gigs™ page.

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Let's Connect

Read the Gritty VA Blog Connect with the Gritty VA on Twitter Join the VACOC Facebook Group! 

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Marketplace

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SCRATCHING YOUR HEAD? Have you been wondering what this administrative solution called Virtual Assistance is all about? Not to worry! The Virtual Assistance Chamber of Commerce has written an online guide to answer all your questions: The Client's Guide to Virtual Assistants.

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Find a Virtual Assistant Today

Find a Virtual AssistantYou don't have to live in overwhelm! Find yourself a great Virtual Assistant today, and go from struggling by yourself to enjoying more time, freedom and success.

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Publication Information

The Portable Business™ is a weekly ezine for clients from the Virtual Assistance Chamber of Commerce™ It is produced by our Virtual Assistant members especially for the gritty, resourceful, fiercely determined small business owners and independent professionals they serve--YOU!

Published every Monday. Our records indicate that you are subscribed to this newsletter. To change your subscription, see link at end of email.

EDITOR: Danielle Keister, The Relief Virtual Assistance

EDITORIAL ASSISTANT: Denise Shears, Shears Virtual Advantage

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